Branding, identity and packaging applications for ArtMatina. Matina creates collectible hand painted shoes, ties, bags in Athens, Greece. We designed a simple A+M monogram that combines a crown and the shoelace holes. Everything is printed on craft paper and the main shoe box is been stamped by her, so everything is unique. She recently joined forces with legendary fashion designer Lakis Gavalas .LAK s a greek fashion brand with clothes and accessories, which made its debut in the fashion world in 2003, changing forever the clothing industry in the greek market.
Creative Direction: The Comeback Studio
Identity Prints: MacArt
Project Photos: Studio Anastassatos