Parex Spring Summer 2016
Parex Shoes, Spring Summer 2016. This year's concept included big typography taken from the brand new logo we also designed, and paper handmade clothes. All photos used at the new catalogue, magazine ads and presentations, social media campaigns, and include the new line for women's shoes. 
Parex S.A. is based in Athens, and was established in 1981. They produce high end anatomic footwear. That the second year the same team came together. 

Creative Direction, Design & Production: The Comeback Studio
Photography and Post Production: Studio Anastassatos
Stylist - Props Design: Milena Panagiotova
Backstage Video - Montage: Stefanos Kosmidis
Makeup Art: Anita Brand
Set/Typography: Proothisi
Printing: Iris Printing

Parex Spring Summer 2016 Backstage Photoshoot
Printing at Iris

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